How to Make Effective Usage of Food Truck Vehicle Graphics?

Nowadays, it has become like a trend for hungry workers and students to grab their lunch or evening snacks from food trucks. One of the main reasons for increasing popularity of this trend is that food trucks are ideal for getting quick meals without any hassle. These mobile eateries often move around the city and attract lunchtime crowds by encompassing a wide variety of delicacies in their menu. Although the items distributed a mobile food vendor generally play a very important role in deciding how well they would do amongst rivals, there is one more thing that helps them to stick out in competition – the savvy usage of appropriate vehicle graphics.

Given below are some tips that food trucks can follow for making strategic usage of vehicle graphics in Brisbane:

Getting A Logo

While planning to ride a mobile kitchen across the city, it is important to have a professionally designed business logo. A good and recognisable logo printed on the wrap of a food truck can help in attracting even those customers who were not much interested initially.

Opting For Vibrant and Appealing Colours

The colour of vehicle graphics used on a moving kitchen is usually the first aspect that customers notice. It is quite common among professionals in the food industry to employ red and orange wraps because these colours have been scientifically proven to incite hunger among people. However, a business serving vegan and vegetarian items would be more in luck with bright green coloured graphics.

Conveying Important Info Through Decals

It is imperative for food truck decals to be printed with all the necessary pertinent informative details, so that customers would know what is the name of the business and what items they have on their menu. The information provided can also include website URL, contact number, email ID, social network accounts and so on.

Professional Pics Of The Food Being Served

Even the most mouthwatering delicacy can look extremely unappealing if an amateur person clicks photographs of it. If a food truck owner is going to put pictures of the menu items on their vehicle wrap, they must hire a professional and efficient photographer for taking the shots. A professional would know how to make a food item look good through its pictures.

Taking all the above mentioned aspects into account will not only aid in creating the most visually appealing signage for a food truck, but also help to gain that edge over rivals.

Image source:mjsdesign.net

Exotic and effective graphic solutions for your car on tight budget

Creative graphics on your brand new or existing car are thought to be an applicable and relevant mode of offering a soul stirring visual treat to the onlookers. You can choose to give a perfect facelift or makeover to your car with some intrinsic graphic work or artwork. The trend is actually in and it is often termed as vehicle wrap. Wrap technology is in fact sworn to give an inexpensive transition to your car like it has never experienced before. Below mentioned is a quick discussion on what you would really like to know about the graphic work that goes easy on your pocket.

Custom decals

Custom decals stand for high quality and awe inspiring designs that can do an impressive makeover on your car. You can get the decals in interesting and various formats. There are millions of variations that include truck decals, window decals, team logos, creative designs, boat lettering, impressive posters etc. With these customized designs you can give people the impression that you own something like a truly expensive fancy car or sports car.

Vinyl graphics

At the time of trying vehicle graphics on your car you cannot possibly overlook the use of it. Proper handling of vinyl graphics would radically sensationalize the overall look of your car. While you think of this particular form of graphical adornment for your car, you actually have access to a wide gamut of racing stripes, auto trims, vinyl lettering, flags, vinyl banners, vinyl posters etc.

Custom side stickers for your car

Custom side stickers can really be great fun for your car. You can fashion them up using your imagination and stick them by the sides of your car or the windows and also on the bonnet. These stickers are available in plenty. If you have to make a choice then you can pick up sun stickers, Gothic stickers, tropical stickers, recreation stickers, star stickers etc.

Full body wraps

Your cars are never going to flaunt the same old look after you have successfully applied full body wraps over their surfaces. Full body wraps are compatible with the OEM paint that you often apply on your cars. These wraps are quite durable as well.

Vehicle wraps are indeed unique and they flaunt some incredible artwork which needs to be admired with immediate effect. The wraps win the eyeballs when they are neatly done and tend to convey a perceptive message in a completely outstanding manner. With the implementation of 3D designs and proper colour transitions, vehicle wraps could look like the finest specimens of futuristic artwork and your car gets noticed wherever it goes.

Vehicle Graphics and Their Different Types

As most of us know, vehicle graphics are vinyl wraps that can be wrapped around the exterior part of a vehicle to advertise a business, product or some other service. They cause no harm to the vehicle, and instead provide an additional layer of protection against dirt, dust, stains, abrasions, etc. A typical vehicle wrap generally lasts for a period of 4 to 5 years. It can be customised to display the logo, brand name or slogans of a company as per one’s requirements. Business and fleet owners make effective use of the advertising opportunity that Vehicle Graphics provide in order to increase their brand visibility and generate more revenue.

In Brisbane, companies dealing with vehicle decals provide a great variety of options for customers to choose from. Some of the most popular ones are as given below:

Full Vehicle Wraps

This type is generally used by those who want to get their entire vehicle wrapped in vinyl. Full wraps are excellent solutions for small businesses in search of affordable and cost-effective means of brand promotion. In short, they are worthwhile investments and can help effectively in driving sales by coming into view of about 30,000 to 70,000 people per day.

Half Vehicle Wraps

They offer the flexibility of combining different media prints to achieve a unique look. Half wraps may either cover the entire front or rear portion of a vehicle till halfway up. They require less materials to be manufactured and are therefore, cheaper than their full counterparts.

Fleet Graphics

For those who own fleets in Brisbane, choosing fleet decals can help them to effectively use the branding space available on their vehicles for promotional purposes. Fleets generally stay more on the road than the sales department of a business. The fleet graphics will not only improve brand recognition, but also increase leads.

Truck Wraps

Although getting a truck running on the road does cost a huge sum, turning it into moving billboard requires only a small amount. A truck naturally pulls the attention of onlookers due to its big size. Installing truck graphics can make the vehicle look more intriguing and appealing to people passing by.

Van Wraps

These graphics are ideal for people who use small or large transit vans as part of their business. Van wraps normally add a unique touch of professionalism to the presence of any business.

How to Increase The Durability of Car Signs?

Those of us who own cars will admit the fact that we often find ourselves hunting for ways to extend the durability of our vehicle signage and prevent their new-like appearance from fading away. However, not many of us are aware of the proper signage maintenance methods except the one most obvious – washing. If you want to enhance the life and performance of your car signs, you will have to do more than rinsing them with water.

Let’s have a look at some of the things you can do for increasing the durability of car signs:

Perform Cleaning On A Regular Basis

If you verily want to extend the life of your side decals or Rear Window Signage, start with this. Wash the exterior surface of your car using mild and non-abrasive detergents. Make sure that the cloth or sponge you are going to use for wiping is not rough.

Brush? Don’t Even Think About It

Making use of a brush for eliminating dirt on car graphics is strongly discouraged by wrap manufacturers. The reason is that it can chip the design on the signs and also cause its edges to come off. Use automatic washes instead as they are entirely safe.

Quit Applying Excessive Pressure

When you are cleaning your car with pressure wash, do not allow the pressure to go beyond 138 bar. Be careful about the temperature too, and make sure that it does not exceed 82 degrees Celsius. Spray the water on the surface of the vehicle from at least a foot away, holding the nozzle at right angle to the signage. That way, you would not have to worry about peeling edges.

Utilise Suitable Products For Spot Cleaning

Prior to using any solution, try softening the most tricky spots with the help of a hot mixture of water and soap. If this method fails, use a spot cleaning product to get the job done and rinse off any residue immediately after that. But test the product on an inconspicuous area before using it on the whole signage, to make sure it is safe for use.

Eliminate Fuel Spills As Soon As Possible

Accidental fuel spills on the signage of your car must be gotten rid of immediately if you do not want to break a sweat later on trying to clean up obstinate dirts. Eliminate them as soon as possible using soap and water solution.

Process Of Wrapping A Car With Vinyl Graphic

Earlier people often used to face a common problem with vinyl graphic installation on the car. They often had to deal with the burden of trapped air bubbles, which used to mean an uneven finished appearance of the car. If you ever tried applying numbers to your club racing car, you might have faced this situation.

However, in today’s world a lot of new and advanced technologies are being used to get rid of this problem. The top-adhesive vinyl technology is quite advanced and allows professionals as well as DIY to come up with a great look. The modern vinyls have been manufactured keeping in mind about the trapped air bubble problem and so nowadays the trapped air bubble problem has been solved.

Car vinyl wrapping generally started for displaying advertisements on cars but the trend is using solid colours as a replacement for painting the entire car. However, if you are planning to install vinyl graphics on your car, remember a few things. It might take around ten hours to install and that it’s better to consult with an expert who could install the vehicle graphics professionally rather than trying to do it all by yourself. There are a lot of companies that deals with car wraps in Brisbane.

Process Of Car Vinyl Wrapping For Do-It-Yourselfers

The process are discussed below:

1. Clear the surface: The surface must be non permeable in order to get the best result. The surface where the vinyls are to be installed must be clean, clear and free from dust. Low grade and non-ammonia detergent must be used for the cleaning purpose.
2. Measure the surface area where the vinyl graphics are to be applied: During the measurement process take care of the bends, moldings and other curve areas so that perfect impression is created on the vehicle.
3. Take a grease pencil and mark the area that has been measured: This will guide you during the process of vinyl graphics installation. But make sure to keep the markings away from the application area and make use of the marks as only your guide.
4. Create an attachment with a masking tape: This is done for a smooth effect of the vinyl graphics. Cut a piece of masking tape and apply the tape over the top of the graphic which is to be installed. It will help to fix the graphic in its original position when it is lifted up for further proceedings.
5. Pull up the graphics and apply some wetting solutions where the graphics are to be installed. Slowly peel off and remove the back from the graphic.
6. Make sure that the graphics are adhered properly. Clean the excess solution. Peel off the mask from the graphics.

Are Vehicle Wraps A Profitable Investment?

Technically, vehicle wraps are mobile billboards printed digitally, that can be installed on the exterior surface of automobiles. These graphics can encompass an entire vehicle or some portion of it, that may or may not include the windows. Wraps are generally printed in colour along with impressive graphics. They are manufactured using heavy-duty vinyl which can last for three or even five years.

Advertising with the help of commercial vehicle wraps is good for business of any size, especially for small business owners, who feel their company is legitimised by getting the logo and brand out where prospective clients can view them. When smaller trades use vehicle wraps, they are put on the same field as companies and franchises that are big enough to maintain fleets. Mobile advertising is one of the best and most effective forms of marketing. It can reach clients more efficiently at low costs for every thousand impressions than any other media of advertising. Research has shown that one vehicle wrap can generate about 30,000 to 70,000 views every day. This may depend on where and how far the vehicle was driven.

Vehicle of any size can be covered with vehicle wraps, but the costs are determined by the kind of the vehicle that has to be covered. The other dictating factors include quality of the material used and cost of professional installation.

The profitability of a wrap can be greatly influenced by the kind of company one has and also when and where the automobile is driven. The design of the printed graphics and their layout also plays a significant role. But there are certain tips which can be opted for to increase the effectivity of wraps. One of the best ways is to advertise some special deal or discount that would attract customers. Another useful thing to do is creating a special page for the website of the company and printing its URL on the graphics.

Because printing technology is at its peak in the modern times, wrap installations have become easier than they were and as a result, more amateurs are setting up shops than experienced ones. Therefore, it is better to check the workmanship and credentials of wrap providers before investing in their products. Incorrectly installed wraps can damage the paintwork of a car. One should exercise caution when investing for vehicle wraps and take time to find an experienced firm. A warranty for the work done should always be asked for in writing.

Advantages of Partial Car Wraps

Most of us know that car or vehicle wraps are highly efficient means of mobile advertising. They are also available in various types in order to suit the requirements of different vehicles. One such type is partial wrap, generally used for covering the front, rear or middle section of a car or automobile.

Partial wraps can be used by both businesspeople and those who do not deliver products or go to work sites. There are many franchisees, retailers, service providers and business owners who advertise their trade on business automobiles and personal vehicles using partial wraps. And there are many benefits of using these car signs in Brisbane:

Affordable

Partial wraps are always cheaper than their full-sized counterparts. Not only do they make use of only printed parts, but also require very less time to be installed. Thus, the material and installation costs are cut down to a great extent. On top of that, the quality is also not compromised with and kept up to the standards.

Durable

A partial wrap can last as long as a full wrap, sometimes surviving even more than that. The message that is being communicated are eye-catchy and aesthetically pleasing as well, without suffering from such detriments as peeling or fading.

Attractive

Many people may think that partial wraps are a complete waste of money and do not address advertising requirements as robustly as their full alternatives. This is nothing more than a misconception. Partial car signs can drape over an automobile artistically and cover its anterior and posterior part on the left and right respectively. They can also be made to drip down from the roof of the car and cover the sides. Not only do these make the vehicle look attractive, but also garner more and more views and promote the trade on the go.

Ideal For Combinations

One of the most interesting advantages of using partial wraps is that they can be branded with more than just company logos or messages. Some people add QR codes and URLs as special promotions. Vinyl lettering can also be printed for highlighting contact information. Another effective addition is highlighted seasonal information that is of interest to clients and customers. One may even use decals along with the existing sign to grab more attention and provide important

What Are One Way Vision Films?

One way vision films, also known as window perf or see-through vinyl, are calendered PVC vinyls that have uniformly spaced round perforations and adhesive on their back for adhering to surfaces made of glass. The major advantages of using them is that they can provide a clear vision of outside to viewers sitting on the inside without enabling onlookers on the adhesive-backed side to see through. This means that people looking from outside would see nothing except the printed graphics.

In general, the real size of the perforations remains uniform all throughout. Actually, it is the spacing among the holes that determines the visibility and the coverage area of graphics. For example, a 50 percent see through vinyl would imply that about half of the material can be printed whereas the other half is reserved for perforation. One way vision vinyls are available in varied hole configurations, such as 50/50, 60/40 or 70/30. The first figure signifies volume of printable area, while the second one symbolises the see through part.

A typical one way vision signage or film consists of many different layers – the topmost layer is made of white vinyl and used for printing the graphics, the second layer comprises black vinyl, next to which comes the adhesive layer and finally the release liner. The black vinyl provides the optical illusion and enables an almost clear view of the outside, working most efficiently when there is about seventy percent or even more light on the printed side.

These see through films are usually used as one way vision rear window signage in vehicles, displays of retail store windows, exterior edifice glass, etc. The most common application of all is rear window signage on vehicles. Some vehicle owners even get their see-through signage laminated. However, lamination is not usually done for the other applications of one way vision films.

There are some experts who propose that one way vision or see through films can be used to virtually divide two rooms that are separated by glass, such as a conference room partitioned equally using glass wall. However, the achieved privacy might fail to satisfy expectations because the light is almost the same on both sides of the glass wall. If, somehow, the quantity of light present inside the room can be increased, then it would make the one way vision film appear invisible.

Power of Vehicle Graphics

We all know about TV ads being a popular advertisement medium but did you know that over 48% of people have viewed vehicle graphics as the most unique medium in Brisbane? So, vehicle graphics in Brisbane is one of the most unique and cost-effective mediums available for businesses.

The cost of vehicle graphics is much lower than that of television ads and can reach more people at a lower CPM in comparison to all other kinds of outdoor advertising. So, there is high awareness at a low cost.

And the best part of these wraps is that they work 24 hours a day, 7 days a week and 365 days a year for 5 years giving businesses great ROI. In fact, according to statistics, commercial vehicle wraps has lowest cost-per-impression when compared with other forms of advertising. A single graphic was found to generate about thousands of impressions daily. However, the number may vary depending on the city and its size of population.

Power of vehicle graphics

• A vehicle wrap may be utilised for short-term events, product promotions and long-term advertisement.
• Driving the wrapped vehicle all around a local area may increase the awareness among the people who work, live or go to school nearby in a dramatic manner. The wrapped vehicles that are parked may attract pedestrians attention. They can even attract attention when parked in tradeshows, cultural events, local sporting programs or college events.
• Wraps basically help in unifying the look & feel of a campaign.
• The name of the company or brand is recognised 15 times more with vehicle graphics than with any other form of outdoor advertising. But for this to happen, there are many dos and donts of vehicle graphics, which is to be followed.

In spite of all these advantages of vehicle graphics in Brisbane, many businesses have still not used this communication channel for their benefit. But it has also been seen that local Brisbane companies that have used and experienced the power of vehicle graphics are quite satisfied with this advertising medium. In fact, some of these companies had also cut investments in yellow pages & other advertisement mediums to get the benefit of low-cost vehicle wraps. And each of them witnessed a big payoff.

Some Popular Types of Vehicle Signage

Vehicle signage have been fetching tremendous popularity as extremely useful advertising tools for commercial businesses and independent business owners. Because of their capability of turning vehicles into mobile billboards, they are more favoured than other media of promotion by most business organisations. One of the remarkable features of vehicle graphics is their diversity – they are available in a wide range of variants from which suitable options can be chosen from as per one’s budget. Besides that, they can also be tailored to the requirements and specifications of clients with the design of their company’s logo, brand or message.

Some of the popular types of vehicle signage in Brisbane are as follows:

Decals

These are one of the most effective as well as budget-friendly signage solutions for vehicles of all types. Instead of getting an entire vehicle wrapped in vinyl, one can simply get a decal fabricated as per the specifications and install it to display important information or message. Decals are quite commonly used by cars and trucks that need two feet by two feet sized graphics.

Full Wraps

Full wraps are generally used for covering the entire external body of a vehicle. These type of vehicle graphics are used by almost everyone – organisations, fleet vans and cars, car rental firms, and personal car owners. Full wraps are also useful if one needs to change the looks of a vehicle without painting it. Besides that, they also protect the paintwork of a car from abrasions and scratches.

Partial Wraps

When only a portion of any vehicle has to be covered in vehicle graphics for aesthetic or commercial purpose, nothing else is better than partial wraps. They can be used for creating a unique look by consolidating the vehicle’s original colour. Like full wraps, they are also manufactured using vinyl.

Rear Window Signage

These see-through variants of vehicle graphics are often used by cars and vans for exhibiting promotional or personal information. Since rear window signage is made using perforated vinyl, it allows the driver to get a complete unobstructed view and enables people outside to see a complete colour image.

Truck Lettering

This type is generally used by vehicles in areas where under law, the businesses must display information about their company on their vehicles so that their business licensing can be identified. The information often includes logo, phone number, web URL, and other relevant details.