Power of Vehicle Graphics

We all know about TV ads being a popular advertisement medium but did you know that over 48% of people have viewed vehicle graphics as the most unique medium in Brisbane? So, vehicle graphics in Brisbane is one of the most unique and cost-effective mediums available for businesses.

The cost of vehicle graphics is much lower than that of television ads and can reach more people at a lower CPM in comparison to all other kinds of outdoor advertising. So, there is high awareness at a low cost.

And the best part of these wraps is that they work 24 hours a day, 7 days a week and 365 days a year for 5 years giving businesses great ROI. In fact, according to statistics, commercial vehicle wraps has lowest cost-per-impression when compared with other forms of advertising. A single graphic was found to generate about thousands of impressions daily. However, the number may vary depending on the city and its size of population.

Power of vehicle graphics

• A vehicle wrap may be utilised for short-term events, product promotions and long-term advertisement.
• Driving the wrapped vehicle all around a local area may increase the awareness among the people who work, live or go to school nearby in a dramatic manner. The wrapped vehicles that are parked may attract pedestrians attention. They can even attract attention when parked in tradeshows, cultural events, local sporting programs or college events.
• Wraps basically help in unifying the look & feel of a campaign.
• The name of the company or brand is recognised 15 times more with vehicle graphics than with any other form of outdoor advertising. But for this to happen, there are many dos and donts of vehicle graphics, which is to be followed.

In spite of all these advantages of vehicle graphics in Brisbane, many businesses have still not used this communication channel for their benefit. But it has also been seen that local Brisbane companies that have used and experienced the power of vehicle graphics are quite satisfied with this advertising medium. In fact, some of these companies had also cut investments in yellow pages & other advertisement mediums to get the benefit of low-cost vehicle wraps. And each of them witnessed a big payoff.